The Gift Card

CTM360 has identified more than 1,000 incidents linked to a widespread gift-card scam campaign that exploits trusted brands, celebrity identities, and fraudulent social media advertisements to lure users with promises of free rewards.
‍
The campaign impersonates well-known brands such as PlayStation, Google Play, Sephora, SHEIN, and Walmart, directing victims to fake reward portals where they are asked to complete surveys, verification steps, or subscription offers. Instead of receiving the promised gift cards, users risk exposing personal information, installing unwanted applications, or signing up for paid services.
‍
This report examines how these scams operate, the techniques used to manipulate victims, and the affiliate-based monetization model behind them. It also highlights the warning signs that consumers and organizations should recognize to identify and avoid fraudulent reward campaigns.

Download the report to understand the campaign’s attack chain, deceptive reward templates, monetization methods, and the risks posed to users.